Details the key principles and methods of dynamic planning, emphasizing the designing of plans that are geared to results and to achieving managerial objectives.
This gentlemen Richard Sloma was my business instructor at my local college. He is a smart, intellectual man and this book proves it! If you want a no-nonsense, honest approach to management in business, get this book! Too bad there aren't more books like this in the mainstream today, it is a great find! If you get this book, you wont be disappointed.
Planning for the Strong of Heart
Published by Thriftbooks.com User , 23 years ago
This is a book you buy and never loan to anyone. Ever. This book saved my bacon more than once. Although I was (and still am) a good marketer, Sloma's genuinely no-nonsense approach taught me critical lessons that allowed a smaller specialty publishing company to outmaneuver and defeat larger companies. Years later, we still own our niche. And I attribute that to Sloma's book. Fortunately, Mr. Sloma wrote several other titles that are a true curriculum for self-employed and corporate managers wanting to be better leaders. These include: Getting It to the Bottom Line, A Handbook of Managerial Performance, and the Turnaround Manager's Handbook. I would balance Sloma with reading Juran on Quality or other similar titles by Juran.
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