New Venture Creation: A Framework for Entrepreneurial Start-Ups

by Paul Burns

Structured around the author's tried-and-tested New Venture Creation framework, this textbook encourages practical learning, enabling you to launch and develop your business. Broken down into three phases - Research, Business model development, Launch - the book provides a systematic approach which tells you everything you need to know and, most importantly, everything you need to do, to start a new venture.

You will learn how organisations...

• Format: Paperback
• Language: English
• ISBN: 1350321796
• ISBN13: 9781350321793
• Release Date: January 2024
• Publisher: Bloomsbury Academic
• Length: 568 Pages
• Weight: 2.64 lbs.
• Dimensions: 1.1" x 7.4" x 9.7"