Network or Perish: learn the secrets of master networkers

by Lee-Anne Carson, Sandy Forster, Sue Henry, et al.

Network or Perish is full of tips and strategies to boost your networking skills. You will learn why networking is a vital component of your business or personal marketing mix. Discover how you can... This description may be from another edition of this product.

• Format: Paperback
• ISBN: 0975249428
• ISBN13: 9780975249420
• Release Date: January 2004
• Publisher: Sea Change Publishing
• Length: 239 Pages
• Weight: 0.60 lbs.

Customer Reviews

Tap into the benefits of networking

Reviewed by Jennifer Woodard for Reader Views (8/06) "Network or Perish" is about the principles of effective networking. In this book, eight women who have mastered the art, give you tips on networking. Some of the chapters repeat information, but this works as the repetition emphasizes the importance of the information. There are 15 chapters in the book and three chapters of successful networking stories: Chapter One: The Secrets of Master Metworkers - Networking is a life skill and not something that you do to gain rewards. There are three immutable universal laws to networking. 1) Abundance: Master networkers know that there is an abundance of opportunities and do not fear competition. 2) Reciprocity: Master networkers understand that what you give comes back to you ten fold. 3) Giving without expectation: Master networkers give without expecting anything in return. Chapter Two: A Strategic Approach to Networking - Tells what is networking, why you need to network, and what's important about networking. Chapter Three: Productive Networking - Helps you to understand that networking is as much an attitude as it is a skill. Networking requires an investment of your time and energy. This chapter also explains how you can best use your resources for the most effective networking opportunities and creating networking systems. Chapter Four: How to Win Friends and Interest People - This chapter is about making a great impression. In order to interest people, you have to be interesting. This chapter shows you how to become more interesting and get people to listen to what you have to say and even retell the stories that you have told. Chapter Five: The Habits of Good Networking - In choosing what you want to achieve with networking, start with something simple and practice it daily. Track and monitor your progress. Examples of system tools and techniques are provided. Chapter Six: The Skill of Friendship - Learning how to create and maintain friendships. Chapter Seven: Turning Perfect Strangers into Advocates - This chapter explains the "ladder of loyalty" and how to apply it to networking and turning strangers into advocates. Chapter Eight: How to Generate Endless Referrals - This chapter teaches you how to turn your business cards into business and a regular stream of referrals. It also explains how to be remembered at networking events. Chapter Nine: Planning Your own Networking Events - This chapter teaches you the steps to create networking events that fit your needs and of those of like minds. Chapter Ten: Ten Ways to Boost Membership - Shows you how to increase your attendance at networking events. Chapter Eleven: Building Relationships with Sponsors and Business Partners - This chapter explains what sponsorship and partnering is and how you can build sponsors and partners for networking events. Chapter Twelve: Breakfast Network Checklist - This is a checklist of hosting breakfast networking events. Chapter Thirteen: Internal Ne