Negotiating with Backbone: Eight Sales Strategies to Defend Your Price and Value

by Reed K. Holden

Book Overview

B2B sales professionals: resist mindless discounting, level the playing field against tough procurement organizations, and close the deal on your terms! Negotiating with Backbone, Second Edition... This description may be from another edition of this product.

• Format: Hardcover
• Language: English
• ISBN: 013306476X
• ISBN13: 9780133064766
• Release Date: May 2012
• Publisher: FT Press
• Length: 99998 Pages
• Weight: 1.01 lbs.
• Dimensions: 1.0" x 6.3" x 9.1"