Narrative Organizations: Making Companies Future Proof by Working with Stories

by Christine Erlach and Michael Müller

Book Overview

This book shows how to work with stories and narrative approaches in almost all fields of action of a company, and demonstrates the added value resulting from a holistic narrative perspective. The authors take thereby a practice-based perspective from the viewpoint of managing directors, the C-suite, organizational developers, corporate communicators and advisers with a rich description of the methods and implementation.

By the employment of...

• Format: Paperback
• Language: English
• ISBN: 3662614235
• ISBN13: 9783662614235
• Release Date: July 2021
• Publisher: Springer
• Length: 223 Pages
• Weight: 0.74 lbs.
• Dimensions: 0.5" x 6.1" x 9.2"