Model Workers in China, 1949-1965: Constructing A New Citizen

by James Farley

Book Overview

Seismic changes in ideology and economic policy in China followed the death of Mao Zedong but one aspect of culture has remained constant: the use of 'Model Workers' for the purposes of propaganda and more recent public relations campaigns. In both a political and commercial context, the use of these individuals continues to thrive, and although the messages they promote have largely changed, their continued use indicates the extent to which they...

• Format: Paperback
• Language: English
• ISBN: 0367786117
• ISBN13: 9780367786113
• Release Date: March 2021
• Publisher: Routledge
• Length: 198 Pages
• Weight: 0.68 lbs.
• Dimensions: 0.5" x 6.1" x 9.2"