Mobile Marketing: The Message Revolution

by Matt Haig

Mobile marketing (using SMS - the short messaging service to send text messages via mobile phones) is emerging as a direct and powerful way to communicate with customers. Although text messaging... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 0749437987
• ISBN13: 9780749437985
• Release Date: December 2002
• Publisher: Kogan Page
• Length: 226 Pages
• Weight: 0.75 lbs.
• Dimensions: 0.5" x 5.9" x 9.3"