Mining Your Own Business: A Primer for Executives on Understanding and Employing Data Mining and Predictive Analytics

by Jeff Deal and Gerhard Pilcher

Data Mining and Predictive Analytics -

21st Century's Most Powerful New Management Tools

In this practical guide for organizational leaders and top-level executives, industry experts Jeff Deal and Gerhard Pilcher explain in clear, understandable English...

What data mining and predictive analytics are Why they are such powerful management tools How and when to use them for greatest positive

impact across...

• Format: Hardcover
• Language: English
• ISBN: 0996712127
• ISBN13: 9780996712125
• Release Date: October 2016
• Publisher: Data Science Publishing
• Length: 182 Pages
• Weight: 0.92 lbs.
• Dimensions: 0.4" x 6.0" x 9.0"