The Media of Mass Communication.

by John Vivian

No Synopsis Available.

• Format: Paperback
• Language: English
• ISBN: 0205291066
• ISBN13: 9780205291069
• Release Date: August 1998
• Publisher: Allyn & Bacon
• Weight: 1.11 lbs.

Customer Reviews

All around, great service

I needed the textbook for my class as soon as possible, but I expected it to take much longer to come than it did. The book was in the advertised condition, which was acceptable. Not to mention the fact that I got a great bargain compared to the original price of the new textbook, for which I would have paid about 60% more.

Low price, fast shipping, great service!

I bought this book over the weekend and got it on a Wednesday. I love how the expedited shipping is so cheap. The book was very inexpensive as well. It was a used book and I like how they described the exact condition of the book before I bought it so I knew what I was getting. There is also a feature that allowed me to look inside the book virtually.

Brand Spankin New

The book was in perfect condition, delivery was very fast, I got it just in time for my classes.

If You Have To Take A Class...

I'm using this book in an online class on mass communication and I have to admit that I actually enjoy reading this book. It covers every area of the media and its a very simple and informative read. 'Simple' used in this context means that I don't have to re-read a paragraph two or three times, just to make sense of what the author is trying to convey. The chapters are pretty short, and the book has lots of nice, bright pictures (that's my inner child speaking). Each chapter begins with stories about a media personality and that's always interesting. I end up saying "I didn't know that," a lot to myself. What I really like about the book is that its very up to the moment. It even mentions Janet Jackson's wardrobe malfunction. So, if you have to take a class, especially an online class, it's nice to have a textbook that's so user friendly.