Media Now: Communications Media in the Information Age (with CD-ROM and Infotrac)

by Joseph D. Straubhaar and Robert LaRose

Book Overview

* Shows where today's communication industries came from, how they arrived where they are today, and seriously assesses their trajectories into the future..* Gives students an understanding of how... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 0534551246
• ISBN13: 9780534551247
• Release Date: July 2001
• Publisher: Wadsworth Publishing Company
• Length: 584 Pages
• Weight: 2.38 lbs.
• Dimensions: 0.9" x 8.1" x 10.3"

Customer Reviews

Great Textbook

Media Now is an up-to-date resource for my MASC 151 class. I have found that the CD-ROM that comes with this version is very helpful.

Media Now...and where it all started

This book is a great source of information for anyone who wants to know about media now and where it started. There is so much information about books, newspapers, magazines, radio, and the internet. These are just some of the many topics that this book discusses in detail. Whether you are a college student or someone that wants to learn about the information age, this book will definitely be useful.

Easy Reading

This book is, as far as I can tell, one of the best information sources on the advances in the media today. It touches on anything you can think of that is concerned with the media. When I read it, I get everything I read. It's not complex but yet it is complete, which makes for an easy and understandable reading.

Best general text on mediated communication available!

Treatment of all advanced media is comprehensive and astoundingly up to date. This is enhanced by reference links to websites amplifying topics offered in the textbook. Rather than a textbook, this publication is the basis of a system to comprehend the continuing change in the information society. Most individuals and institutions offering or interested in the information society should be reading and using this book.

Great college textbook

Used this book for my Intro to Mass Communications class and found it useful and interesting.