Mastering Strategy: Insights from the World's Greatest Leaders and Thinkers

by Jeffrey Rigsby

Book Overview

Up-to-the-minute examples of market-leading companies­­and strategists­­in action

Strategy that is both creative and pragmatic is today's number one competitive edge. It has been the driving force behind the success of firms, such as McDonald's and Microsoft, and executives like Sam Walton and Jack Welch. Mastering Strategy examines best practices and examples from these and other companies, CEOs, and academics,...

• Format: Hardcover
• Language: English
• ISBN: 0071402861
• ISBN13: 9780071402866
• Release Date: January 2003
• Publisher: McGraw-Hill Companies
• Length: 256 Pages
• Weight: 1.00 lbs.
• Dimensions: 1.3" x 6.3" x 9.3"

Customer Reviews

A Strategic Planner's Dream

At last - a straight-forward, practical book on a subject so vitally important in today's challenging business environment. For over 25years, I have been actively engaged in strategic planning, both as a business owner and a consultant and have read countless books on the subject. MASTERING STRATEGY is the most comprehensive and, at the same time, readable of them all. Rigsby and Greco have done a masterful job of identifying the best practices of the world's most successful companies, relating their performance to specific strategic success factors, and developing a strategic planning model based on their research. Moreover, they have tested their ideas in the glaring light of the marketplace through their consulting practices and, in so doing, have demonstrated the efficacy of their model. I strongly recommend this book to anyone in a position of responsibility - or aiming for such a position - in any business, whether small, large or gigantic, as well as to consultants whose focus is on helping their corporate clients improve profitability. Your money and your time will be well invested!

Not Just for Business

Master Strategy by Jeff Rigsby and Guy Greco is a direct arrow targetedon business, and as such, is an excellent guide. Every CEO in thecountry should read it, and if not become more successful, becomeenlightened and educated. My take on this book is quite different. Rather than looking at it froma business point of view, I see it as a book fitting into a smallerniche as well...people's lives, particularly students. If read in it's entirety by teachers and students, it would point theway for their personal success. The book has it all. It talks aboutissues of vision, assessing themselves internally, being aware andchecking their moves through life, how to organize, the importance ofcontinual learning. It's all there ...an individual's path of success. I plan to use these strategies with my students, and in my own life.Sandra AsperEnsign Intermediate SchoolNewport Beach, CA

Mastering Strategy Important for the Public Sector

Mastering Strategy is a book that applies to the public manager as well. Those supervisors, managers, and executives of public and non-profit organizations can improve the services to their citizens and clients by implementing the Organization Dynamic model. We plan on adopting Mastering Strategy into our required reading list for our doctoral program. Raymond Garubo, Ph.D.Professor of Public AdministrationDirector, Doctoral Program in Public AdministrationThe University of LaVerne, LaVerne, California