Mass Media/Mass Culture: An Introduction

by Alan Wilson and Stan Le Roy Wilson

Book Overview

This examination of mass communication and popular culture covers core topics, such as media history, industry operations, and business trends, in a way suitable for one-term courses. The book aims to... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 0070708266
• ISBN13: 9780070708266
• Release Date: January 1995
• Publisher: McGraw-Hill Companies
• Length: 480 Pages

Customer Reviews

worth for beginners

i happen to be one of the mass com students here in one of the universities in the ph, as i read the book it really give me so much interest especially in chapter 3 which is the culture and worldwide information, here i found clarity in giving details about the early governing of mass media, so much for that, i really owe big from the author for making my report about culture a successful one. thank you