Marketingorganisation: Die Basis Einer Marktorientierten Unternehmenssteuerung [German]

by Richard Kohler and Jörg Freiling

English summary: There are many marketing books, but only few which cover the design of marketing organisations. But it is essential in regards to the concrete realisation of market-orientated... This description may be from another edition of this product.

• Format: Hardcover
• Language: German
• ISBN: 317020078X
• ISBN13: 9783170200784
• Release Date: March 2014
• Publisher: Kohlhammer
• Length: 360 Pages