Marketing Your Educational Leadership Skills: How to Land the Job You Want

by John C. Daresh

Every educator in pursuit of a leadership position in administration will value this book's clear strategy and advice about how to successfully compete for employment. Using the terminology and techniques of business, the author guides the reader step-by-step through the process of developing a personal marketing plan from gaining product knowledge by developing a personal platform, to getting to know the customer or community. Chapters on sharpening...

• Format: Paperback
• Language: English
• ISBN: 1610483286
• ISBN13: 9781610483285
• Release Date: September 2011
• Publisher: Globe Pequot Publishing Group Inc/Bloomsbury
• Length: 118 Pages
• Weight: 0.46 lbs.
• Dimensions: 0.3" x 6.1" x 9.1"