Marketing the destination Kühlungsborn in Switzerland: A marketing concept

by Simone Weinert

Diploma Thesis from the year 2004 in the subject Business economics - Offline Marketing and Online Marketing, grade: 1,7 (A-), Stralsund University of Applied Sciences, language: English, abstract: Tourism has been a growth market, with chances and risks, for a long time. Due to growing travel experiences tourists are becoming more and more critical and demanding. Thinking of this and the merging Europe, tourism destinations have to offer touristic...

• Format: Paperback
• Language: English
• ISBN: 3638713709
• ISBN13: 9783638713702
• Release Date: August 2007
• Publisher: Grin Verlag
• Length: 132 Pages
• Weight: 0.40 lbs.
• Dimensions: 0.3" x 5.8" x 8.3"