Marketing Strategy Masterclass

by Paul Fifield

The very best business isn't born out of hunches, macho tactical skirmishing or simply 'being busy', but is the product of careful calculation and understanding customers' needs, wants and... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 0750686316
• ISBN13: 9780750686310
• Release Date: August 2008
• Publisher: Routledge
• Length: 628 Pages
• Weight: 16.05 lbs.
• Dimensions: 2.0" x 7.4" x 9.5"