Marketing Research: An International Approach

by Marcus Schmidt

Marketing Research: An International Approach is a comprehensive text written with the decision-maker in mind. It is written from the perspective of the firm conducting marketing research in the... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 0273646354
• ISBN13: 9780273646358
• Release Date: January 2006
• Publisher: Prentice Hall
• Length: 613 Pages
• Weight: 2.65 lbs.
• Dimensions: 1.3" x 7.4" x 9.7"