Marketing: Marketing in the 21st Century

by Joel Evans

The updated 11th edition of Evans and Berman's Marketing: Marketing in the 21st Century text continues its savvy transformation into a state-of-the-art multimedia package. The subtitle signifies the... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 1426647646
• ISBN13: 9781426647642
• Release Date: January 2008
• Publisher: Cengage Learning
• Length: 898 Pages
• Weight: 3.70 lbs.
• Dimensions: 1.2" x 8.4" x 10.9"