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Paperback Marketing Manager as a Team Leader and New Product Marketing Book

ISBN: 3346598667

ISBN13: 9783346598660

Marketing Manager as a Team Leader and New Product Marketing

Scientific Essay from the year 2022 in the subject Business economics - Business Management, Corporate Governance, grade: A*, language: English, abstract: This paper deals with the following questions: What are the challenges that the marketing manager poses as team leader in the market while embracing/ introducing a new product? What kind of marketing team drives them to defeat these difficulties? Through this research, people who want to start a...

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