Marketing Management for School Leaders: The Theory and Practice for Effective Educational Practice

by Azure Angelov, Deidre Pettinga, David Bateman

This book will provide students in graduate level educational leadership courses a theoretical perspective on best practices in educational marketing. Additionally, veteran school leaders that want to become more savvy in the new competitive educational landscape will find the book helpful in making decisions that are both theoretically and strategically sound specific to marketing will find this book a go to support. Examples of effective best practice...

• Format: Paperback
• Language: English
• ISBN: 1475850085
• ISBN13: 9781475850086
• Release Date: July 2019
• Publisher: Rowman & Littlefield Publishers
• Length: 158 Pages
• Weight: 0.53 lbs.
• Dimensions: 0.4" x 6.0" x 9.0"