Marketing Lessons from Food: Understanding Neolocalism and Its Business Implications

By: Zaripour, Mohammad

Ever wondered what your favorite local taco stand can teach you about marketing? Spoiler alert: it's more than just how to make a killer salsa. "Marketing Lessons from Food: Understanding Neolocalism and Its Business Implications" reveals how neolocalism-the focus on local culture and identity-can transform your business into the hottest spot in town. By incorporating local flavors, you can create unique and authentic customer experiences that make...

• Format: Paperback
• Language: English
• ISBN13: 9798336207149
• Release Date: August 2024
• Publisher: Independently Published
• Length: 190 Pages
• Weight: 0.43 lbs.
• Dimensions: 0.4" x 5.0" x 8.0"