Marketing in and for a Sustainable Society

by Naresh K. Malhotra

This special issue, featuring contributions from top scholars including former editors of top journals in marketing, will assemble a set of current, comprehensive review articles written by distinguished experts on the state-of-the-art of marketing research and future prospects in the transition towards sustainable society.

• Format: Hardcover
• Language: English
• ISBN: 1786352826
• ISBN13: 9781786352828
• Release Date: July 2016
• Publisher: Emerald Group Publishing
• Length: 248 Pages
• Weight: 1.25 lbs.
• Dimensions: 0.8" x 6.1" x 9.1"