Marketing Framework Implementation Guide: Marketing your Services and Creating Demand

by Paul Freeman

This guide provides information for IT solution provider companies on building a marketing framework. Following the approaches and best practices described in this guide will help your organization effectively and plan, implement, manage and measure your IT sales activities. This guide is intended for business development and marketing managers, who are looking to implement a comprehensive marketing framework in their organization. In IT solution provider companies, managers operating in the following departments will find this guide useful: Sales, Marketing, CxO. A well-defined, structured approach to IT solution marketing and demand generation will enable your marketing team to maximize their effectiveness and reduce wasteful marketing expenditures

• Format: Paperback
• Language: English
• ISBN: 1677900075
• ISBN13: 9781677900077
• Release Date: December 2019
• Publisher: Independently published
• Length: 59 Pages
• Weight: 0.41 lbs.
• Dimensions: 10.0" x 0.1" x 8.0"