Marketing for Dummies

by Jeanette McMurtry, Jeanette Maw McMurtry, Oliver Fehn

The classic, bestselling marketing guide, updated for the digital era Marketing For Dummies, 5th Edition is the ultimate handbook for boosting your business. Whether you're a small mom-and-pop shop, a local nonprofit, or a mid-size business looking to grow, the right marketing approach can make your company or organization stand out from the crowd. This book shows you how to find, reach, and engage with your customers in a way that brings in business...

• Format: Paperback
• Language: English
• ISBN: 1119365570
• ISBN13: 9781119365570
• Release Date: June 2017
• Publisher: For Dummies
• Length: 416 Pages
• Weight: 1.27 lbs.
• Dimensions: 0.8" x 7.4" x 9.2"