Marketing Entry Strategy Formulation: A Hierarchical Modeling and Consumer Measurement Approach

by Glen L. Urban

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• Format: Hardcover
• Language: English
• ISBN: 1342167805
• ISBN13: 9781342167804
• Release Date: September 2015
• Publisher: Palala Press
• Length: 100 Pages
• Weight: 0.71 lbs.
• Dimensions: 0.3" x 6.1" x 9.2"