Government by the People with Access Code: 2011 National, State, and Local Edition

by Ben M. Enis

ALERT: Before you purchase, check with your instructor or review your course syllabus to ensure that you select the correct ISBN. Several versions of Pearson's MyLab & Mastering products exist for... This description may be from another edition of this product.

• Format: Hardcover
• Language: English
• ISBN: 0205073255
• ISBN13: 9780205073252
• Release Date: June 2011
• Publisher: Pearson
• Length: 533 Pages
• Weight: 0.05 lbs.
• Dimensions: 1.3" x 8.8" x 11.1"

Customer Reviews

Must Read for all Marketing Professionals and Students

This is a must-read book for all marketing professionals and students. It brings the finest articles ever published by great authors like Theodore Levitt and Philip Kotler. Inludes the all-time classic "Marketing Myopia ".