Marketing by the Dashboard Light

by Patrick LaPointe

Book Overview

A marketing dashboard can be your catalyst for success and credibility. But where do you start? What do you include? And how do you ensure that the marketing dashboard will add to marketing’s... This description may be from another edition of this product.

• Format: Hardcover
• Language: English
• ISBN: 1563180367
• ISBN13: 9781563180361
• Release Date: October 2005
• Publisher: ANA
• Length: 234 Pages
• Weight: 1.15 lbs.