Marketing and Healthcare Organizations

by Colin Gilligan and Robin Lowe

The need for a more conscious, focused and proactive approach to the management of health-care organizations has increased substantially. One consequence of this is that health-care managers are... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 1857751906
• ISBN13: 9781857751901
• Release Date: September 1995
• Publisher: CRC Press
• Length: 220 Pages
• Weight: 0.70 lbs.
• Dimensions: 0.5" x 6.1" x 9.2"