Market Me: How to Market Your Idea ... Your Brand ... and Yourself!

by Paul Barchitta

Book Overview

When it comes to marketing, the biggest myth may be that it's deceptive, misleading, and unethical. Paul D. Barchitta highlights the foundation and building blocks that anchor a solid marketing strategy in this guide that answers questions such as: - What is marketing all about? - Why is it such an exciting time to be a marketer? - What are the four P's of marketing? - Why you must think like the customer The author also examines topics that can...

• Format: Hardcover
• Language: English
• ISBN: 1532075324
• ISBN13: 9781532075322
• Release Date: June 2019
• Publisher: iUniverse
• Length: 298 Pages
• Weight: 1.30 lbs.
• Dimensions: 0.8" x 6.0" x 9.0"