Managing the Retail Supply Chain: Merchandising Strategies That Increase Sales and Improve Profitability

by Glenn Taylor and James Topps

Book Overview

Buying, merchandising and the supply chain are inextricably linked. Product merchandisers play a key role within retail, as profits can be affected by how successfully they undertake their work. Merchandisers set prices to maximise profits and manage the performance of ranges, planning promotions and mark-downs as necessary. They also oversee delivery and distribution of stock and deal with suppliers. Their connection with and understanding of...

• Format: Paperback
• Language: English
• ISBN: 0749480629
• ISBN13: 9780749480622
• Release Date: January 2018
• Publisher: Kogan Page
• Length: 288 Pages
• Weight: 0.90 lbs.
• Dimensions: 0.8" x 6.1" x 9.2"