Managing a Chinese Partner: Insights from Gobal Companies

by Lub Bun Chong

By drawing on the experiences of Danone, Nestl?, Coca-Cola and SABMiller, this book provides an insight into why and how the managing a Chinese Partner can deliver value for a joint venture in China, a goal shared by many but achieved by few.

• Format: Paperback
• Language: English
• ISBN: 134943485X
• ISBN13: 9781349434855
• Release Date: November 2013
• Publisher: Palgrave MacMillan
• Length: 273 Pages
• Weight: 0.81 lbs.
• Dimensions: 0.7" x 5.5" x 8.5"