Chapter 1. Facing the Challenge Holistically.- Chapter 2. Basics of Systems Science.- Chapter 3. The Dynamics of Market Competition.- Chapter 4. Market Entry and Market Partition.- Chapter 5. What is Happening?- Chapter 6. Successfully Ride Waves of Transient Competitive Advantages.- Chapter 7. Effects of Strategies.- Chapter 8. Impacts of Culture, Structure and Leadership.- Chapter 9. The Procedure that is Supported by Solid Theories.- Chapter 10...