Manage the Media: Don't Let the Media Manage You

by William J. Holstein

Book Overview

Today's CEOs are facing a major communications problem: they're getting shellacked by the media. And this is costing companies more than lost reputations--it is costing them lost revenue. In Manage... This description may be from another edition of this product.

• Format: Hardcover
• Language: English
• ISBN: 1422121488
• ISBN13: 9781422121481
• Release Date: March 2008
• Publisher: Harvard Business Review Press
• Length: 103 Pages
• Weight: 0.40 lbs.
• Dimensions: 0.5" x 4.6" x 7.5"