Making the News Popular: Mobilizing U.S. News Audiences

by Anthony Nadler

The professional judgment of gatekeepers defined the American news agenda for decades. Making the News Popular examines how subsequent events brought on a post-professional period that opened the door for imagining that consumer preferences should drive news production--and unleashed both crisis and opportunity on journalistic institutions. Anthony Nadler charts a paradigm shift, from market research's reach into the editorial suite in the 1970s through...

• Format: Paperback
• Language: English
• ISBN: 0252081633
• ISBN13: 9780252081637
• Release Date: June 2016
• Publisher: University of Illinois Press
• Length: 232 Pages
• Weight: 0.80 lbs.
• Dimensions: 0.8" x 6.0" x 9.0"