Making Special Events Fit in the 21st Century

by Robert L. Jackson

Making Special Events Fit in the 21st Century presents highly detailed studies of and recommendations for assuring quality in all basic events ingredients. These include overall planning, entertainment, cosmetic appearance, marketing, organization, volunteer recruiting and management, site selection and layout, crisis handling, day-to-day operations, theming, programmatic pacing, and polishings that put the special in special events. The reader will...

• Format: Paperback
• Language: English
• ISBN: 1571670335
• ISBN13: 9781571670335
• Release Date: January 1997
• Publisher: Sagamore Publishing
• Length: 136 Pages