Making Innovation Pay: People Who Turn IP Into Shareholder Value

by Bruce Berman

Book Overview

Many companies and executives talk about patents, but few can demonstrate significant returns from them. Who are the elite companies and managers that have created wealth and profit from IP rights, and how have they done it? What do they advise others do to achieve higher profit margins, better returns on costly R&D, and increased shareholder value? This reader-friendly book focuses on ten companies and managers/advisors who have successfully implemented...

• Format: Hardcover
• Language: English
• ISBN: 0471733377
• ISBN13: 9780471733379
• Release Date: March 2006
• Publisher: Wiley
• Length: 224 Pages
• Weight: 1.00 lbs.
• Dimensions: 0.8" x 6.1" x 9.3"