Make Your Own Waves: The Surfer's Rules for Innovators and Entrepreneurs

by Louis Patler

Book Overview

Like the ocean, the marketplace constantly changes and today's cresting?reward?becomes tomorrow's crashing?risk. Even the best surfers fall, but they learn from their wipeouts and paddle back out again, knowing that with big waves come big opportunities.

Innovation expert Louis Patler explores why 8 out of 10 business ventures fail and offers lessons learned from elite athletes that apply to business.?Before you venture out,...

• Format: Hardcover
• Language: English
• ISBN: 0814437230
• ISBN13: 9780814437230
• Release Date: July 2016
• Publisher: Amacom
• Length: 192 Pages
• Weight: 0.90 lbs.
• Dimensions: 0.8" x 6.1" x 9.1"
• Age Range: 18 years and up
• Grade Range: Postsecondary and higher