Business success, whether retail, service-based, or even direct buyer connection, is built by establishing mutually profitable relationships: relationships where you make the customer (client) feel special. When you 'Make ME Feel Special!' you enhance your chances to convert me from a one-time customer to a raving fan and long-term profitable client and avid champion. You 'make money' in business when you are in face-to-face or phone-to-phone sales,...