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Paperback The Magic of Fashion: Ritual, Commodity, Glamour Book

ISBN: 0367356317

ISBN13: 9780367356316

The Magic of Fashion: Ritual, Commodity, Glamour

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Format: Paperback

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Book Overview

Drawing on 20 years of ethnographic fieldwork and anthropological theory, anthropologist Brian Moeran argues that fashion magazines are able to cast a spell over their readers by using practices and rituals found in age-old magical and religious rites.

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