Getting Started with Business Analytics: Insightful Decision-Making

by David Roi Hardoon and Galit Shmueli

Book Overview

Assuming no prior knowledge or technical skills, Getting Started with Business Analytics: Insightful Decision-Making explores the contents, capabilities, and applications of business analytics. It bridges the worlds of business and statistics and describes business analytics from a non-commercial standpoint. The authors demystify the main concepts and terminologies and give many examples of real-world applications.

The first...

• Format: Hardcover
• Language: English
• ISBN: 1439896534
• ISBN13: 9781439896532
• Release Date: March 2013
• Publisher: CRC Press
• Length: 190 Pages
• Weight: 1.30 lbs.
• Dimensions: 0.8" x 7.2" x 10.0"