Entrepreneurship: The Art, Science, and Process for Success

by Garry D. Bruton and Charles E. Bamford

Book Overview

Entrepreneurship: The Art, Science, and Process for Success, emphasizes three core tenets necessary to start an entrepreneurial venture:

The Art of turning an entrepreneurial venture into a success.

The Science of practice as the heart of starting and running a successful entrepreneurial venture.

The Process that tie these two areas together into a coherent and organized...

• Format: Paperback
• Language: English
• ISBN: 0078023181
• ISBN13: 9780078023187
• Release Date: February 2015
• Publisher: McGraw-Hill Education
• Length: 352 Pages
• Weight: 1.65 lbs.
• Dimensions: 1.3" x 8.5" x 11.0"
• Grade Range: Postsecondary