Location, Location, Location: How to Select the Best Site for Your Business

by Luigi Salvaneschi

Book Overview

Understand why and how people move from one point to another and how this movement effects their retail business. Analyse and learn from your competitor's business so you can make your store a better... This description may be from another edition of this product.

• Format: Hardcover
• Language: English
• ISBN: 1555713769
• ISBN13: 9781555713768
• Release Date: December 1996
• Publisher: Bookworld Services
• Length: 280 Pages
• Weight: 1.85 lbs.
• Dimensions: 0.8" x 8.4" x 10.8"

Customer Reviews

good book

Great book, I didn't read it, my brother is the one that wants the book, he said he read it in the library, and after finished it, he wanted to buy one to keep it...

It delivers

One of the great mystries of the business world skillfully uncovered, at least for me.

The BEST book ever for retail business location

Simply the best practical book for finding the best location for your retail store. It is full of practical ideas and tips on how to choose a location. I have read evey single page several times. The proposed techniques are useful for a start up business and a mega chiain store. It is full of sketches to show the impact of different locations on the store traffic.If you only need one book for store location. Then this is it.

Informative, Insightful, and Instruction

The basic premise of this book is based on the relationship between two things: location and market. To borrow a quote from the book - " The right location in the wrong market will cause your business to fail - more than if you plan the wrong location in the right market." Building upon this belief, the author teaches the reader how to systematically go about researching for the right information as well as analyzing it. The book is written in a down to earth manner and is very easy to follow. It is comphrehensive and is one of the best books on choosing location.

Location: the real thing.

The best book about location. No theoretical lesson, but the essentials to work with. I'm a McDonald's rep in Belgium and 'll use the guidelines in my work. Belgium is one of the 7 countries were McDonald's losing money due to bad locatios!