Listening to the Voice of the Customer

by Jon Anton

Book Overview

Listening to the Voice of the Customer is the only how-to manual that takes you step-by-step through the design, implementation and analysis of a customer satisfaction measurement program. In it you... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 0915910438
• ISBN13: 9780915910434
• Release Date: May 1997
• Publisher: Purdue University Press
• Length: 152 Pages
• Weight: 1.10 lbs.
• Dimensions: 0.4" x 8.5" x 11.0"