Lights! Camera! Advertising!: How to Plan and Shoot Major Advertising Campaigns

by Al Satterwhite and Joy Satterwhite

Book Overview

Goes behind the scenes of shooting and reveals the detailed planning and execution of ten advertising campaigns. The authors explain the special techniques for shooting cars on location, how to take a campaign on the road, how to co-ordinate a complicated shoot and how to build a shoot.

• Format: Hardcover
• Language: English
• ISBN: 0817442065
• ISBN13: 9780817442064
• Release Date: January 1991
• Publisher: Amphoto Books
• Length: 144 Pages
• Weight: 1.90 lbs.