Let's Get It On!: Realistic Strategies For Winning The Sales Game

by Scott Marker

In this book, I delve into a range of ABM (Account Based Marketing) strategies, both low-tech and no-tech, even though I didn't have a specific term for it at the time. While the term itself may not be explicitly included in this book, rest assured that a significant portion of its content is dedicated to leveraging ABM strategies for acquiring, retaining, and expanding existing business. If you're already familiar with ABM strategies, you'll find...

• Format: Paperback
• Language: English
• ISBN: 0979359007
• ISBN13: 9780979359002
• Release Date: March 2009
• Publisher: MSA
• Length: 222 Pages
• Weight: 0.67 lbs.
• Dimensions: 0.5" x 6.0" x 9.0"