Key Marketing Metrics: The 50+ metrics every manager needs to know

by Phillip Pfeifer, Paul Farris, Neil Bendle

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• Format: Paperback
• ISBN: 1292212470
• ISBN13: 9781292212470
• Release Date: September 2017
• Publisher: FT Publishing International
• Length: 440 Pages
• Weight: 1.48 lbs.
• Dimensions: 9.2" x 1.0" x 6.1"