Jump Start Your Book Sales: A Money-Making Guide for Authors, Independent Publishers and Small Presses

by Marilyn Ross and Tom Ross

The authors of this text offer ideas for booking author events, signings, TV appearances and radio interviews, and they also show ways to capitalise on the latest promotional trends, including the... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 0918880416
• ISBN13: 9780918880413
• Release Date: January 1999
• Publisher: Writer's Digest Books
• Length: 358 Pages
• Weight: 1.35 lbs.
• Dimensions: 0.9" x 6.0" x 8.9"

Customer Reviews

Invaluable

At first I was concerned that Jump Start Your Book Sales might be all fluff and no substance, filled with a lot of tips that I had already thought of. Well, my concern was not justified. I had not gotten past page 10 before I realized I had better get out my pen and start taking notes. I was getting dozens of ideas and tips that were supercharging my own ideas about how to publish and market books. And this after going to some $1,000+ seminars on the same topic! So I'm not a complete newbie in this area. The authors have been in publishing for over two decades. And I really got the impression that they were dedicated to putting down everything they have learned in this jewel of a book. They held nothing back. And I have gained a great deal from reading it. Multiple areas, from selling your books to traditional bookstores, getting a distributor, to going off the beaten path and selling your books in non-traditional ways, including getting book in mail-order catalogs, and having a company use your book as a premium to help them sell a product or service. They do not just suggest that you check out these avenues. They tell you how to do it, and what to expect, including the price points and types of contracts that will be offered. Every chapter contains a host of resource material that gives you what you need to completely implement the plan yourself. They also provide key insights on how to build the marketing of your book right at the very start when you are writing it. These were the points I found the most stimulating and helpful. The authors lives and breathe publishing, and it shows in the generous offering in Jump Start Your Book Sales. I will be re-reading my copy, that is for sure.

Good Book!

If you are looking for a book filled with many ideas on how to sell more books-this is the book for you. Some of the ideas will cost money, others are basically cost-free to implement.Please note: The greatest method to improve you book sales (promotion) is YOUR imagination. You have to use your creativity. You have to improvise many of the ideas in this book to best suit your needs. So put on your thinking cap and get to work!The truth is, the greatest way to make your book a runaway best seller is by word of mouth. You have to create a great product, a book that people will LOVE. A book that they will love to tell their friends about. Once you have people talking, you don't need to do any more work-they will sell the book for you.Zev Saftlas, Author of Motivation That Works: How to Get Motivated and Stay Motivated

This book is your own personal book coach

You CAN make money publishing and this great bookprovides hundreds of practical tips you can implement to make ithappen. Writers, self publishers and small presses as well asthose who create their publicity can all benefit byreading this book.Here are the steps to publishing success:1) Buy this book and other reference books from experienced, successful authors and publicists who havestarted by self publishing themselves. Tom and MarilynRoss, Dan Poynter, John Kremer and M.J.Roseall started by self publishing and they havehelped hundreds of other authors do the same.The money you spend on their books will be well worth it.If you need more inspiration, read thepublishing success stories on John Kremer's website.2) Study, study, study and then adapt their experiences and tipsto the specifics of your subject and your book.3) Create a quality product.4) Use the suggestions in these books to create your owndynamic marketing plan. Continue to market even if days,weeks or months pass without a book sale.5) Don't give up. It takes time to let readers know aboutyour product, especially if you need to market on a shoestring.6) Join publishing organizations, such as SPAN, SPAWNand Publisher's Marketing Association. There are otherpeople out there who are on the road to publishing success.Benefit from their experience.7) No one said it was easy, but all success takes persistenceand commitment.

A Must-Read for People Trying to Sell Books

This book had a wealth of information about book marketing including contact information for buyers and how to get publicity for little or no cost. Writing a book is only half the battle, maybe even less, and trying to let the world know that your book exists is the truly challenging part. This book will get you well on your way.

Jump Start Your Book Sales

Anyone who would rather write than promote needs this book because it teaches you how to write publicity and promotion points into your book, starting with the book idea. Every page is stuffed with information---no "fillers". And how did they manage to make me feel enthusiastic about this chore? Jumpstart Your Book Sales alerts you to pitfalls other books don't mention(example: obtain the copyright to your book's advertising). The Websites, Wisdom and Whimsey section at the end of each chapter offers research clicks to super sites related to that chapter. The phone number for Cecil is here, plus phone numbers I have not seen in other books. Besides print promotion and publicity, they cover radio, television, and book tours (I want the online autographing party). I could write pages of praise about this book's 25 chapters, but wouldn't you rather be increasing your book's sales potential by actually using Jump Start Your Book Sales? Write the publicity and promotion points into your book! Yea!