Issues Management: Corporate Public Policymaking in an Information Society

by Richard A. Nelson, Richard Alan Nelson, Robert L. Heath

In this paperback edition of a landmark volume, the authors have made the first in-depth analysis of a new management technique from the standpoint of communication theory. This book is a major contribution to the development of issues management, created for the benefit of senior executives. The authors have created a new issues management communication model, which is both an important contribution to theory and an excellent guide for the practitioner...

• Format: Paperback
• Language: English
• ISBN: 0803936095
• ISBN13: 9780803936096
• Release Date: April 1989
• Publisher: Sage Publications, Inc
• Length: 288 Pages
• Weight: 0.88 lbs.