An Introduction to Film and TV Production: From Concept to Market

by Karen Russell, Airielle J. Taylor, Joseph Richie

Book Overview

This streamlined, step-by-step guide provides students and newcomers in the field of media with an overview of the complete production process, from conceiving of an idea to marketing the final product.

Readers will learn what it takes to create a concept, develop it, and then market and sell it. Chapters discuss pitching, producing, marketing visionary concepts, financing, and distributing content. Focused on traditional and non-traditional...

• Format: Paperback
• Language: English
• ISBN: 1032029943
• ISBN13: 9781032029948
• Release Date: July 2022
• Publisher: Routledge
• Length: 208 Pages
• Weight: 0.68 lbs.
• Dimensions: 0.5" x 6.0" x 9.0"