Public Relations: Strategies and Tactics, Books a la Carte Plus Mycommunicationlab with Etext -- Access Card Package

by Roald Fay Campbell and Edwin M. Bridges

Books ? la Carte are unbound, three-hole-punch versions of the textbook. This lower cost option is easy to transport and comes with same access code or media that would be packaged with the bound book. This Package Contains: MyCommunicationLab with E-Book Student Access Code Card and Public Relations: Strategies and Tactics, Books a la Carte Edition Updated in a 10th edition, Public Relations: Strategies and Tactics, Tenth Edition, clearly explains...

• Format: Hardcover
• Language: English
• ISBN: 0205056784
• ISBN13: 9780205056781
• Release Date: February 2011
• Publisher: Pearson
• Length: 396 Pages
• Weight: 1.75 lbs.